Seggie, S H.(2013). Passive and Active Opportunism in Interorganizational Exchange. Journal of Marketing, 77(6), 73-90. doi:10.1509/jm.11.0529
MLA CitationSeggie, Steven H. "Passive and Active Opportunism in Interorganizational Exchange". Journal of Marketing, 77.6 ( 2013 ): 73-90.
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