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Bibliographic Details
Authors and Corporations:	LEUNG, EUGINA, PAOLACCI, GABRIELE, PUNTONI, STEFANO
In:	Journal of Marketing Research, 2018
published:	SAGE Publications
Media Type:	Article, E-Article

further information
ISSN:	0022-2437 1547-7193
DOI:	10.1509/jmr.16.0443
published in:	Journal of Marketing Research
Language:	English
Subjects:	Marketing Economics and Econometrics Business and International Management
Collection:	SAGE Publications (CrossRef)

MAN VERSUS MACHINE: RESISTING AUTOMATION IN IDENTITY-BASED CONSUMER BEHAVIOR