Authors and Corporations: | , , , , |
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In: | Journal of Technical Writing and Communication, 40, 2010, 4, p. 447-458 |
published: |
SAGE Publications
|
Media Type: | Article, E-Article |
Physical Description: | 447-458 |
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ISSN: |
0047-2816
1541-3780 |
DOI: | 10.2190/tw.40.4.e |
published in: | Journal of Technical Writing and Communication |
Language: | English |
Subjects: | |
Collection: | SAGE Publications (CrossRef) |
<jats:p> This article presents the results of a study that investigated readers' perceptions of tone formality in online text passages. The study found that readers perceived text passages to be less formal when they contained personal pronouns, active voice verbs, informal punctuation, or verb contractions. The study reveals that professional communicators can impact their readers' perceptions of tone in online passages. This study provides useful guidance for writers who wish to understand the impact of their stylistic decisions on audience perceptions of passage formality. </jats:p> |