Jolson, M A.(1975). The Underestimated Potential of the Canned Sales Presentation. Journal of Marketing, 39(1), 75. doi:10.2307/1250807
MLA CitationJolson, Marvin A. "The Underestimated Potential of the Canned Sales Presentation". Journal of Marketing, 39.1 ( 1975 ): 75.
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