| Title: | The Future of Advertising in China: Practitioner Insights Into the Evolution of Chinese Advertising Creativity; |
|---|---|
| Authors and Corporations: | , , |
| In: | Journal of Advertising Research, 56, 2016, 3, p. 245 |
| published: |
WARC Limited
|
| Media Type: | Article, E-Article |
| Physical Description: | 245 |
|---|---|
| ISSN: |
0021-8499
|
| DOI: | 10.2501/jar-2016-018 |
| published in: | Journal of Advertising Research |
| Language: | English |
| Subjects: | |
| Collection: | WARC Limited (CrossRef) |