APA Citation

Rodgers, S.(2002). An Improved Way To Characterize Internet Users. Journal of Advertising Research, 42(5), 85-94. doi:10.2501/jar-42-5-85-94

MLA Citation

Rodgers, Shelly. "An Improved Way To Characterize Internet Users". Journal of Advertising Research, 42.5 ( 2002 ): 85-94.

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