Book Review: Leandro Herrero, (2008). Viral change: The alternative to slow, painful and unsuccessfu...

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Bibliographic Details
Title: Book Review: Leandro Herrero, (2008). Viral change: The alternative to slow, painful and unsuccessful management of change in organisations (2nd ed.);
Authors and Corporations: Gray, Rodney
In: Public Communication Review, 1, 2010, 2
published:
University of Technology, Sydney (UTS)
Media Type: Article, E-Article

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further information
ISSN: 1837-0667
DOI: 10.5130/pcr.v1i2.1870
published in: Public Communication Review
Language: Undetermined
Subjects:
Collection: University of Technology, Sydney (UTS) (CrossRef)
Table of Contents

<jats:p>Rodney Gray's Book Review of Leandro Herrero, (2008). Viral change: The alternative to slow, painful and unsuccessful management of change in organisations (2nd ed.).</jats:p>