APA Citation

Thorson, E.(2001). The Effects of Progressive Levels of Interactivity and Vividness in Web Marketing Sites. Journal of Advertising, 30(3), 65-77.

MLA Citation

Thorson, Esther. "The Effects of Progressive Levels of Interactivity and Vividness in Web Marketing Sites". Journal of Advertising, 30.3 ( 2001 ): 65-77.

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