Brand, J D.(2001). RESEARCH REPORTS - Establishing the Structure of Reality for an Industry: Model and Anti-Model Arguments as Advocacy in Nike's Crisis Communication. Journal of applied communication research, 29(3),
MLA CitationBrand, Jeffrey D. "RESEARCH REPORTS - Establishing the Structure of Reality for an Industry: Model and Anti-Model Arguments As Advocacy in Nike's Crisis Communication". Journal of Applied Communication Research, 29.3 ( 2001 )
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