| Title: | Directions in marketing communications research: An analysis of the International Journal of Advertising; |
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| In: | International journal of advertising, 26, 2007, 4 |
| Media Type: | Article, E-Article |
| ISSN: |
0261-9903
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| published in: | International journal of advertising |
| Collection: | OLC SSG Medien- / Kommunikationswissenschaft OLC SSG Wirtschaftswissenschaften |