Editorial: The advertising literature and the role of the International Journal of Advertising

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Bibliographic Details
In: International journal of advertising, 32, 2013, 2
Media Type: Article, E-Article

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further information
ISSN: 0261-9903
published in: International journal of advertising
Collection: OLC SSG Medien- / Kommunikationswissenschaft
OLC SSG Wirtschaftswissenschaften