Bibliographic Details
In: Journalism studies, 16, 2015, 6
Media Type: Article, E-Article

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further information
ISSN: 1461-670X
published in: Journalism studies
Language: English
Collection: OLC SSG Medien- / Kommunikationswissenschaft
OLC SSG Informations-, Buch- und Bibliothekswesen
Table of Contents

This study, based on a survey of 206 online editors, tests a theoretical framework guided by field theory that seeks to explain the patterns of how journalists use Web analytics in their news work. Using structural equation modeling, this study finds that journalists' perception of competition in the field and their conceptions of the audience as a particular form of capital lead them to using Web analytics in particular ways.