Introducing the PCMC Model: An investigative framework for young people's processing of commerc...

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Bibliographic Details
Title: Introducing the PCMC Model: An investigative framework for young people's processing of commercialized media content.;
Authors and Corporations: Buijzen, Moniek, van Reijmersdal, Eva A., Owen, Laura H.
published: 2010
Part of: , Communication theory, 20/2010/4, S. 427-450.
Media Type: Article, E-Article

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