Santa Claus does more than deliver toys: Advertising's commercialization of the collective memo...

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Bibliographic Details
Title: Santa Claus does more than deliver toys: Advertising's commercialization of the collective memory of Americans;
Authors and Corporations: Okleshen, Cara, Baker, Stacey Menzel, Mittelstaedt, Robert
In: Consumption Markets & Culture, 4, 2000, 3, p. 207-240
published:
Informa UK Limited
Media Type: Article, E-Article

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further information
Physical Description: 207-240
ISSN: 1025-3866
1477-223X
DOI: 10.1080/10253866.2000.9670357
published in: Consumption Markets & Culture
Language: English
Subjects:
Marketing
Economics and Econometrics
Anthropology
Social Psychology
Collection: Informa UK Limited (CrossRef)