The Unintended Consequences of Disclosure: Effect of Manipulating Sponsor Identification on the Perc...

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Bibliographic Details
Title: The Unintended Consequences of Disclosure: Effect of Manipulating Sponsor Identification on the Perceived Credibility and Effectiveness of Smoking Cessation Advertisements;
Authors and Corporations: Byrne, Sahara, Guillory, Jamie E., Mathios, Alan D., Avery, Rosemary J., Hart, P. Sol
In: Journal of Health Communication, 17, 2012, 10, p. 1119-1137
published:
Informa UK Limited
Media Type: Article, E-Article

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further information
Physical Description: 1119-1137
ISSN: 1081-0730
1087-0415
DOI: 10.1080/10810730.2012.665425
published in: Journal of Health Communication
Language: English
Subjects:
Collection: Informa UK Limited (CrossRef)